Enabling Enterprise Opportunities for Academics with Annie Thirwell-Hicks

In this podcast episode, we discuss the world of research and innovation with Research Enterprise Manager for Arts, Humanities and Social Sciences at the University of Sheffield - Annie Thirwell-Hicks Join us as we explore the challenges that researchers often face when they're trying to turn their groundbreaking discoveries into practical products or services. With timestamps to help you get around the discussion: 03:32 - Challenges Researchers can face when turning research into a product or service Find out about the common obstacles that researchers come up against on their journey to commercialise their findings. 07:14 - How to unlock opportunities for researchers to create products or services? Learn valuable insights and strategies for empowering researchers to bridge the gap between academia and entrepreneurship. We'll explore ways to nurture innovation and transform bright ideas into real-world solutions. 09:36 - Could the landscape of research be improved if there were more collaboration between researchers and businesses? We explore the potential benefits of researchers and businesses working together. 12:40 - How can Design Thinking help researchers? Discover the power of Design Thinking in the realm of research. Find out how this innovative approach can guide researchers in crafting products and services that truly meet the needs of the market. 16:12 - The downside of being "lean" Explore the potential drawbacks of adopting a "lean" approach to research and development. Is there a balance to be struck between efficiency and thoroughness in the innovation process? Join us on this journey through the intricacies of turning research into reality. Whether you're a researcher looking to take your work to the next level or just intrigued by the intersection of science and entrepreneurship, this video is packed with valuable insights from the amazing Annie Thirwell-Hicks.