🎙️ Marketing to the Human Brain: Scarcity, Psychology & Taylor Swift Tickets with Dr. Mindy Weinstein {Replay}
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Send us a text ✨ Updated April 1, 2025 What do Tickle Me Elmo, bourbon, and Taylor Swift tickets have in common? Scarcity. And in the world of marketing, it's one of the most powerful forces you can harness. This week, we’re throwing it back to one of our most insightful interviews — a conversation with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, marketing professor at Grand Canyon University, Columbia Business School, and Wharton, and author of The Power of Scarcity. We dig int...