Crystallising the spirit of innovation

An interview with Hannes Erler, Strategic Director for Innovation Ecosystems, SwarovskiThis wide-ranging interview looks back at how a major European company grew over a hundred-plus years from a small engineering start-up to become a global player in the fashion, jewellery and accessories business through constant attention to innovation.If you'd like to explore more innovation stories, or access a wide range of resources to help work with innovation, then please visit my website here.You can find a rich variety of cases, tools, videos, activities and other resources - as well as my innovation blog.Or subscribe to my YouTube channel here