393: Facebook Live Streaming: Build Your Audience, Land Sales, and Become a Thought Leader with Zero Effort

Tune in today as we talk about Facebook Live Streaming. You can live stream anything from your web camera or desktop to any wall, fan page, or group. You can also record live streams, play back videos as live streams, mix and match (i.e. show your face, then desktop, then play a video, then switch back) and do it using 100% free tools. https://www.youtube.com/watch?v=OCspeoHPjCU Quotes:                                                                                                                                    “It's really easy for people to forget you exist, forget that you're still around, or not even notice what you're offering.” – Robert Plank “The name of the game is just to stay in touch. You don't need to hit it out of the park every time you livestream. You don't need to make sales every time you livestream.” – Robert Plank “Any step outside your comfort zone—whether it's public speaking or marketing—is a step in the right direction for you.” – Robert Plank Takeaways: 04:40 Consistent Facebook Live streaming keeps your audience engaged and prevents them from forgetting about your business. 07:22 Live streaming allows you to answer customer questions and show the real person behind your brand, making your marketing more personal. 11:15 You don't need to create perfect content every time; the goal is to stay connected with your audience and maintain regular communication. 14:30 Using professional streaming software can dramatically improve the quality of your Facebook Live broadcasts by allowing screen sharing, multiple scenes, and professional presentation. 16:45 Facebook Live streaming is a powerful tool for local businesses to showcase their services and attract nearby customers through targeted advertising. Join our Video Sales Tactics Course to Discover Everything About Streaming Video on Facebook Live