EPISODE 123- The 5G Gold Rush: Nokia's Vice President for Marketing Jean Lawrence Charts the Next Industry Shift
Marketer of the Month - A podcast by Outgrow
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Meet Jean Lawrence - Head of Global Marketing at Nokia Cloud & Network Services. With 25 years of tech industry experience, she has held leadership roles at Oracle, Computer Sciences Corporation, Motorola, and T-Mobile. Jean is dedicated to helping businesses harness the power of 5G and cloud technology for automation, analytics, and new revenue models. On The Menu: 1. Fostering 5G and Cloud Adoption: Showcasing successful cases and ROI calculators to encourage traditional firms. 2. Unified Global Marketing: Creating a common purpose and leveraging diverse skills in marketing for global organizations. 3. Distinct Marketing Approaches: Tailoring messaging for enterprises and service providers, emphasizing industry-specific benefits. 4. Future-Proofing 5G: Adapting 5G networks to evolving customer needs, addressing challenges and opportunities. 5. Innovative 5G Opportunities: Exploring the potential of 5G technology across industries. 6. Sustainability & Responsibility: Nokia's commitment to sustainability and ethical practices, addressing ESG concerns.