EPISODE 145- From Pixels to Products: Pioneering the Future of Visual Creation with PicsArt's CEO Hovhannes Avoyan
Marketer of the Month - A podcast by Outgrow
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Hovhannes Avoyan is a serial entrepreneur, investor, and scholar. He is the co-founder and CEO of Picsart, a suite of online photo and video editing applications. He also served as President of the Union of Information Technology Enterprises of Armenia (UITE) from its inception in 2000 until 2015. On The Menu: 1. Generative AI's Impact: Disrupting industries, altering content creation. 2. Jobs and Creativity: Visual communication becoming a career skill. 3. Future of Visual Creation: Potential transition to physical products. 4. Picsart's Differential Advantages: Encourages fun, gamified creation experiences. 5. Gen Z as a Market: Tailoring products for youth, focusing on creativity. 6. Tech Companies as Media Companies: Technology focus defines Picsart, not media.