Marketing & Tech Book Club: Be More Pirate by Sam Conniff

Sam Conniff, founder, author and professional rule breaker joins our host Carlos in this episode to chat about his latest book Be More Pirate. In this ep: >> Being a 'professional rule breaker' >> Modern day pirates such Malala Yousafzai, Elon Musk and Chance the Rapper >> Taking your own medicine, how Sam used the pirate methodology to launch his book >> You're nobody until you have an alliterated framework >> Aligning risk with data