Marketing & Tech Book Club: Content Inc by Joe Pulizzi

In our latest Marketing & Tech Book Club episode, we're joined by Joe Pulizzi godfather of content marketing to chat about his latest book: Content Inc. In this episode we cover: - Taster of what the book uncovers - Joe's writing process - What's playing out in the media landscape - Content creators who have really understood the changing landscape and capitalised on it - Tilt coin - What is in the skills stack of a great content creators - Joe's advice to his younger self - & more!