Nothing Really (For)Matters Anymore In Google Ads
Marketing O'Clock - Digital Marketing News - A podcast by Cypress North - Fridays
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Google Announces Changes to Search Ad Metrics Definitions SAVE YOUR GA3 DATA - https://cypressnorth.com/solutions/data/universal-analytics-data-extract/ Take the Marketing O'Survey - https://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 š° Main News Changes to Search Ad Metrics Definitions - 2:13 Google is starting to test AI overviews from SGE in main Search sds interface - 7:56 BREAKING NEWS - 10:32 š„ Take of the Week - 11:52 š ICYMI - 16:01 ā” Lightning Round ā” Paid - 20:36 Organic - 30:39 Social - 42:59 WTH - 46:41 āļø Working hard, or Hardly Working - 48:39 š ļø Cool Tool - 51:33 š§ Must Read Marketing Article of the Week - 52:40 š Shootin' The Heck - 54:37