How to Maximize Your ROAS In Shopify — Simon Kruger | The Most Common ROAS Mistakes, Crucial Ad Metrics, Why Tracking Setup is Crucial, Beginner Tracking Tips, Importance of First-party Tracking (#307
Grow Your Store - The Ecommerce Coffee Break, a Podcast for Shopify Sellers and DTC Brands - A podcast by Become a smarter Shopify store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship. Perfect for everyone who sells online.
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In this podcast episode, we discuss how to maximize your ROAS in Shopify. Our featured guest on the show is Simon Kruger, product owner and marketer at trackifyapp.comTopics discussed in this episode:The most common mistake that affects return on ad spendThe crucial metrics in evaluating ad performanceWhat pixels are and why they are important Why properly setting up tracking is crucialHow to get started with tracking as a beginnerWhy first-party pixel tracking is important for the futur...
