Secure Your Brand: Trademarks and Intellectual Property Explained — Guido Laredo | The Importance of Brand Protection in a Competitive Market, How Strong Trademarks Increase Business Value, Why Tradem
Grow Your Store - The Ecommerce Coffee Break, a Podcast for Shopify Sellers and DTC Brands - A podcast by Become a smarter Shopify store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship. Perfect for everyone who sells online.
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In this podcast episode, we discuss intellectual property, trademarks, and copyrights. Find out why trademarks are essential for any online business and how to protect your ecommerce brand legally. Our featured guest on the show is Guido Laredo, a Swiss-Argentine attorney specializing in IP law.Topics discussed in this episode:The Importance of Brand Protection in a Competitive MarketHow Strong Trademarks Increase Business ValueWhy Trademark Protection is Essential for Online StartupsWhen to ...
