PepsiCo Doubles Down: A $585 Million Bet on Celsius

PepsiCo just upped the ante in the energy drink wars, investing another $585 million in Celsius! Find out why the beverage giant is doubling down on the popular brand, what this means for the future of energy drinks, and how it impacts consumers seeking healthier alternatives to traditional sodas. Hosted on Acast. See acast.com/privacy for more information.