Leading Your Marketing Agency in Times of Crisis: Karl Sakas, Agency Consultant and Executive Coach at Sakas and Company

Martech Masters: Presented By Nextiny Marketing - A podcast by Gabriel Marguglio, Nextiny Marketing

Karl Sakas, Agency Consultant and Executive Coach at Sakas and Company joins this week's episode of Martech Masters. Karl brings his expertise to discuss how agencies can use certain techniques to apply during these times. Karl talks about his concept of "swim lanes" and how each person at a company should fully understand their role as well as different thought patterns you should think about when running an agency or business.