Building Authentic, Relatable, and Engaging Social Media Content with Brandon Lorentz

The school communicators that have grown up with social media certainly have a little bit of advantage. Today, Brandon Lorentz will prove that!IN THIS EPISODE, BRANDON DISCUSSES:The unique, 130-year history of The Summit Country Day School.How video plays a critical role in connecting with alumni and families.Why being authentic and relatable on social media matters.The advantage of being an alumnus from the high school you attended.SPECIAL GUESTBrandon LorentzAssistant Director of Admission - Upper School & International StudentsThe Summit Country Day School, Cincinnati, OHFollow Brandon on Twitter: @branlor17School Website: https://www.summitcds.org/ Facebook: https://www.facebook.com/SummitCDS Twitter: https://twitter.com/SummitCDS Instagram: https://www.instagram.com/summitcds/LinkedIn: https://www.linkedin.com/school/the-summit-country-day-school/ YouTube: https://www.youtube.com/channel/UCTVYOkBs9wHAj2Op1PfZpmQ  USEFUL INFORMATION#K12PRtip helpful blog: How to Use Facebook Premiere for SchoolsVideo: This I BelieveBlog on TikTo: How to Expand Your School’s Social Media Engagement Using TikTokFacebook Premiere videos: The Summit Historical TourMORE RESOURCESFree Video Training: Learn the simple secrets behind social media for K12 schools!Sign up for our free e-newsletter - click herewww.SocialSchool4EDU.com