The Less Friction You Have, The More Clients You’ll Sign w/ Gary Falkowitz
Maximum Lawyer - A podcast by Tyson Mutrux

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Gary’s lightbulb moment was when he was working as a personal injury attorney. He quickly realized that smarts didn’t matter as much as how one chooses to run their business.From there, his knowledge and expertise in the intake arena took off, and he began consulting with law firms. Gary is now the proud founder of Intake Conversion Experts, LLC, Principal Consultant at Maximum Intake Consulting Inc., Managing Partner at The Falkowitz Law Firm PLLC, and as his kids would attest to, "The Loudest Guy In The Room".He authored the book, The Complete Guide to Law Firm Intake, which is a great read for all personal injury law firms spending money to generate leads. Gary has also started a coaching program called The Intake Playbook.In this conversation, Gary shares his story, the truth he teaches to help law firms fix their intake, as well as doing everything you can to sign as many potentially good clients as possible.2:23 the lightbulb went off 6:48 teaching law firms how to run a business11:41 that is fantastic14:17 how much money they're wasting 19:15 this is 100% sales26:23 make them subject matter experts 30:35 trying to provoke thoughtJim’s Hack: Check out the book Zone to Win: Organizing to Compete in an Age of Disruption by Geoffrey Moore. Established firms and companies need to play offense and defense and maintain their current position while innovating. If you stand still, you’ll get run over!Gary’s Tip: Take five minutes and call your law firm during off hours to see what the experience is like. Make up a name and use a different phone number.Tyson’s Tip: Every week pick one thing from your calendar to be removed or delegated. This will help you get to the work you were meant to do.🎥 Watch the full video on YouTube.Check out the Maximum Intake Episodes at the links below:Maximum Intake Pt. 1 w/ Jim Hacking and Gary Falkowtiz 254Maximum Intake Pt. 2 w/ Jim Hacking and Gary Falkowitz 257Maximum Intake Pt. 3 w/ Jim Hacking and Gary Falkowtiz 260Maximum Intake Pt. 4 w/ Jim Hacking and Gary Falkowtiz 263Maximum Intake Pt. 5 w/ Jim Hacking and Gary Falkowtiz 266Maximum Intake Pt. 6 w/ Jim Hacking and Gary Falkowitz 269Maximum Intake Pt. 7 w/ Jim Hacking and Gary FalkowitzConnect with Gary:WebsiteLinkedInResources:Join the Guild MembershipMeet us in Scottsdale, Arizona! The first quarterly mastermind of 2023 has tickets available! Become a member to purchase your ticket.Subscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn