44/ November 11: Murder Mystery: Who Killed TV?
Media Intelligence - A podcast by GroupM - Fridays

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We unpack the big television downgrade of Q3 and try to unmask the culprit that’s killing the medium. Hint: digital endemics and tough pandemic comparables are looking suspicious. We look at recent ad-tech earnings figures, and then put all the attention-grabbing headlines around Twitter in context with the platform’s actual share of attention among advertisers. Music credit: Joseph McDade