153: Using Leading Indicators to Forecast Ad ROI (Kevin Lord Barry, Right Percent)
Metrics & Chill - Predictable Growth for B2B - A podcast by Databox
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LinksTry Benchmarks ExplorerLearn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreKevin Lord Barry shares how to track leading indicators in your paid ads to more accurately know what results you'll see when the deals finally close months later.LinksFollow KevinHire Kevin (or learn more)