63. 6 Steps to Becoming a Freelance Copywriter with Sara Estes

6 Steps to Becoming a Freelance Copywriter with Sara Estes Copywriting is an AMAZING option for starting your own work-from-home, freedom-fulfilling job, but not enough people know about it! Copywriting is everywhere and utilized in some fashion by EVERY company (even if we don't realize it). There are so many different avenues in copywriting -- different ways to leave your mark and do incredible work for so many different people, companies, or brands. In this episode, we are joined by professional copywriter Sara Estes, the head copywriter at StoryBrand. Sara pops the lid on the copywriting industry and shares her 6 steps to how you can go from a copywriting zero to a copywriting hero and business owner in fairly short order. Let's go!! Be sure to check out this episode in article form as well! What we talk about with Sara: 00:01 Introduction and Guest Background 00:54 Sarah's Journey into Copywriting 02:19 Understanding Copywriting and Its Importance 03:15 Differences between Copywriting and Content Writing 06:04 The Value of Copywriting in Business 07:45 Educating Yourself in Copywriting 10:39 Building a Portfolio in Google Drive 13:54 Gaining Experience and Collecting Testimonials 19:00 Taking Your Copywriting Business Seriously 20:35 Effective Project Management for Copywriters 22:08 The Power of Loom in Business Communication 22:43 The Importance of Personal Connection in Copywriting 23:10 Tools for Organizing Your Work 24:03 The Role of Software in Entrepreneurial Organization 24:39 Mastering the Art of Selling Your Services 27:04 Overcoming Sales Challenges 32:33 The Importance of Building an Email List 32:55 Creating Authority Content and List Building 34:23 The Value of Authority Content and List Building 38:11 Final Thoughts and Advice for Aspiring Copywriters Resources from this Episode: Learn more by checking out this blog post about 6 Steps to Becoming a Freelance Copywriter Sign up for our FREE Business Course - Understand the 7 Phases of A business, so you know where you are now and where you need to go next! Go to https://www.millionaireuniversity.com/training. To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Learn more about your ad choices. Visit megaphone.fm/adchoices