7. Starting a Beauty Brand and Skincare Routines with Florence Adepoju

In an industry where most beauty brands boil down to a handful of common denominator conglomerates, I truly relish launches from those that are niche and independent with a great backstory. One such brand is MDMflow, founded by Florence Adepoju, also known as Flow. MDMflow is far from your ordinary beauty brand, so expect to find hip-hop inspired lipsticks in shades ranging from black to blue to bright oranges. With that said, in this episode, Flow and I talk about where she finds inspiration, how the beauty industry doesn't receive as much respect as other industries and her beauty routine.

You can find MDMflow on Twitter and Instagram at @MDMflow. Flow's personal Instagram and Twitter can be found at @flowsphenom.

Stay in touch with Mind Pretty Soul on Twitter and Instagram: @mindprettysoul.