Transforming My Art Business: from Solo Classes to creating Online Courses

Hi my creatives, Welcome to my first Solo Podcast! Transforming My Art Business: from Solo Classes to creating Online Courses and a creative community. I made a list of all my favourite tools, tech, software and art materials that I use to create my courses - download it for FREE here: https://www.makingsandmusings.com/product-page/free-download-list-of-tech-software-and-art-materials-i-use-to-make-my-courses Chapters: Introduction: I'm Irene, an art teacher, community host, and illustrator for green organisations. I also paint large canvases. Follow me for art content and insights into the behind-the-scenes of my art business. In the last 1.5 years, I transformed my approach. The most significant change was transitioning from individual art classes to hosting an online community and membership.Embarking on Change: A year ago, my schedule buzzed with Zoom classes—drawing, charcoal, colour pencils. But then, I slammed the brakes, opting for a seismic shift to an online community and membership model, sprinkled with occasional courses. I explain why I decided to create online art courses and how I went about it. Decision to Transform: It wasn't just a decision; it was a transformation. Let's delve into the hurdles faced, the impact on my business, and the golden nuggets of wisdom unearthed along the way.Scaling the Heights: Why do I create online courses? Scaling up was the game plan. Enter online courses—a gateway to creating high-value content and reaching a broader audience.Courses Unveiled: From the inaugural landscape painting course to experimenting with limited color palettes, what I learned form creating my online art courses. Community Metamorphosis: Zooming into the community—free to paid, static to dynamic. Monthly live sessions, vibrant interactions, and a space for artistic souls to unite.Marketing Maze: Marketing a community differs from advertising individual classes. A learning curve? Definitely. A challenge worth conquering? Absolutely.Balancing Act: Navigating the solo entrepreneurial seas brings its own waves. Juggling community management, questions, and staying proactive—it's a balancing act.Work-Life Harmony: The transformation brought more than just business changes. Work hours reduced, personal painting time expanded. The art of finding balance.Joyful Exploration: Online courses became my playground. Crafting courses aligned with my passions, embracing the freedom to explore, and enjoying the ever-evolving artistic journey. ★ ♥︎ ✸ ♥︎ FREEBEES: ✸FREE Illustrated print at home bookmark: http://mail.makingsandmusings.com/bookmark ✸FREE Watercolour cloud painting course: https://app.mailerlite.com/sites/preview/5678131 ART CLASSES AND TUTORIALS ON YOUTUBE: 🎨Painting the cliffs of dover/ normandy in watercolour: https://youtu.be/Q7eOBQlpwA8 🎨 Painting a nighttime landscape in gouache: https://youtu.be/XCuQWGWTpiQ 🎨Painting a mountain landscape in watercolours: https://youtu.be/p7I4nUZdKPY Find more creative tips, art classes, my original paintings and prints for sale here: 🎨My website: www.makingsandmusings.com 🎨My favorite art materials: www.makingsandmusings.com/FAQ 🎨My Shop: www.makingsandmusings.com/shop 🎨My art prints at INPRNT: https://www.inprnt.com/gallery/makingsandmusings/ creative community: www.makingsandmusings.com/community 🎨Skillshare: https://www.skillshare.com/r/profile/Irene-Ruby/841652892?gr_tch_ref=on&gr_trp=on You can find me here on social media: Instagram 💕@makingsandmusings Facebook 💕@makingsandmusings Shop 💕 https://www.makingsandmusings.com/shop​ Blog: https://www.makingsandmusings.com/blog Pinterest: https://www.pinterest.com/makingsandmusings --- Send in a voice message: https://podcasters.spotify.com/pod/show/makings-and-musings/message