Brad Wilson (CEO, Ace Hotel Group): How Can Hotels Foster Cultural Communion?

Hotels are so much more than places where we choose to rest our heads. Traveler or not, today they serve as cultural institutions—multi-hyphenate anchors within our communities that serve as a destination to break bread, share drink, collaborate, inspire, build, and forge cherished memories.Brad Wilson is the CEO and co-parter of Ace Hotel Group and the brand’s in-house creative agency Atelier Ace. If you’re not familiar with the brand, they’re a group of hotels known for their charm, collaboration, and whimsicality, choosing to open new locations in cities that serve as hubs of innovation and art. In his opinion, today’s leading hotels serve not just as a place of room and board, but as destinations for discovery and curiosity that facilitate cultural communion. On the heels of their first foray into Canada, Lance sits down with Brad to talk about good hospitality, how hotels bring community together, and, of course, the Ace Hotel Toronto. Enjoy!