The Rise of Revenue Operations

Revenue Operations is a new and growing field, with its managers often possessing cross-functional capacity from the start and a lot more technical knowledge, like the ability to write SQL and Python.   That’s why we invited Mark Znutas onto this episode of Modern Business Operations. Mark is the VP of Go-to-Market Strategy and Operations at HubSpot. He has been at HubSpot for seven years now, starting as a sales strategy and operations specialist; the concept of Revenue Operations didn’t even exist when he started.   Host Briana Okyere starts the conversation by having Mark talk a bit about the pros and cons of Denver (mountains = awesome, summertime smoke = not awesome) and his background before coming to HubSpot (which included playing minor league hockey for a year).   Briana and Mark also discuss: You’ll also hear Mark’s hopes for the future of Revenue Operations and that he and HubSpot might contribute to a playbook for the field.   This episode is brought to you by Tonkean   Tonkean is the operating system for business operations and is the enterprise standard for process orchestration. It provides businesses with the building blocks to orchestrate any process, with no code or change management required. Contact us at tonkean.com to learn how you can build complex business processes. Fast.