Ep 33: The importance of controlling your online image with Hilary Sutton

Whether we mean to or not, we all project an image of who we are, both online and off. When looking for a job or trying to gain new clients, it’s often our online image – not us directly – that creates a first impression. This week I’m talking with Hilary Sutton about what personal branding really means, and the simple but often overlooked steps everyone should take to be in control of their online image. We also discuss the challenge and importance of managing your personal brand when returning from a career break, and how to create a thriving professional and personal life.   About the Guest: Hilary Sutton is a writer, consultant, and speaker who is passionate about telling stories that are begging to be told. She is CEO of HSL Digital, a content marketing consultancy that relieves time-strapped entrepreneurs of the burden of content strategy and execution, so they can focus on their highest and best use. She is also an avid researcher on cultivating not only a flourishing career, but a flourishing life. She investigates and shares her findings through writing, speaking, coaching, and on her podcast, Hustle & Grace with Hilary Sutton. Hilary is a keynote speaker and writer who has contributed to HuffPost, the Washington Post, USA Today, Yahoo Singapore, and HuffPost United Kingdom.  Unlock the free 31-Day Personal Brand Challenge here.  Connect with Hilary: Instagram: www.instagram.com/hilary.sutton Twitter: www.twitter.com/hilarysutton Facebook: www.facebook.com/hilarysutton      About the Host: Janice Scholl helps moms navigate the money and career transitions that come with the different stages of motherhood through her work as coach, speaker, workshop facilitator, and host of The Money, Career & Motherhood Podcast. Janice is passionate about helping mothers gain confidence and understanding about money, career & business topics as they relate to motherhood and family – the way many women actually think about money.  Her key areas of focus to help mothers succeed are navigating maternity leave, career breaks & transitions, as well as values based budgeting.   Sign up here for a FREE 30-minute strategy session with Janice here. Visit the Money, Career, & Motherhood website, Facebook page, Facebook group, or on Instagram.     Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.