Eureka 412: Curating city-specific products for Art Basel’s Paris pop-up shop

Beyond its fairs, Art Basel wants to stay top of mind with a foray into retail. Monocle’s Sophie Monaghan-Coombs speaks with chief growth officer, Hayley Romer, at the new Art Basel Shop in Paris to see how its pop-up stores reflect its cities in every product. See omnystudio.com/listener for privacy information.