101. Digital Opinion Leaders: What You Should Know About DOLs

My guest today is Omar McMillan, MSL Field Director with Genentech shares insights on DOLs and what the Field Medical community should know   Omar discusses…   👉 The criteria that makes a KOL or KTL a “Digital Opinion Leader” 👉 Why DOL’s are relevant and what they mean to the Medical Affairs community 👉 How companies need to designate or categorize certain KOLs as Digital Opinion leaders 👉 The role of the MSL as it relates to DOLs 👉 Advice and Action Items for companies and MSLs   The podcast is available through the links below: ️ ️ 〰️ Spotify: https://lnkd.in/dRrSEyn ️ ️ 〰️ Apple: https://lnkd.in/egSthAz ️ ️ 〰️ Stitcher: https://lnkd.in/eqB-2wb   📣 Now on YouTube 📣 Please subscribe: https://www.youtube.com/channel/UCS7XTUuk1XF5Tm5InADY6cA     📣 Now on Instagram 📣 Please subscribe:  https://www.instagram.com/msl_talk_podcast/    MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions. #msl #medicalaffairs #medicalscienceliaison #aspiringmsl #MSLTalk