207: Behind the scenes of a million dollar design business with Cass Deller
My Business Playbook - A podcast by Laura Higgins - Mondays

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In this episode we are joined by Cass Deller of Cass Deller Designs. Cass is a a Surface Pattern Designer who works with incredible brands from around the world designing their beautiful products and teaching other creatives how to do the same. Cass has built a million dollar design business and shares some of her successes (and missteps) along the way. In this conversation we cover: π Cass's secret to passive income and scale in her business π How the juggle of mum life and business led to creative, scalable ideas π How to use Instagram to attract more of your dream clients and projects π Why creatives need to take imperfect action Instagram: https://www.instagram.com/cassdellerdesign/ Website: https://www.cassdeller.com.au/ Surface pattern design course: https://www.cassdeller.com.au/surfacepatterndesigncourse Podcast: https://www.acreativelifepodcast.com