510: This SIMPLE funnel prints cash
My Business Playbook - A podcast by Laura Higgins - Mondays

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If your funnel isn’t designed intentionally, leads fall through the cracks. In this episode, I’m walking you through the exact steps to build a high-converting funnel that attracts, nurtures, and converts premium clients—on autopilot. We’ll cover three essential funnel types, the biggest mistakes to avoid, and how to optimize for more conversions (without making it complicated).In This Episode, You'll Learn:The real definition of a funnel (and why every business has one—whether they know it or not)The #1 mistake that’s making your leads disappear before they ever convertWhy one funnel, one goal is the golden rule of conversionThe 3 core funnels that bring in premium clients (and how to know which one you need)How to sell the next step, not the end game (this is where most people go wrong)Why simplicity wins—and how to avoid the overcomplication trapWhat key metrics to track so you can optimize (instead of guessing)Want to work with me? Book a Scale Session here - https://tools.laurahiggins.com/scale