Wedding Installation Specialist | Emma Hewlett

#57 - Wedding & Event Floral Designer Emma Hewlett shares her small business journey. Based in Devon, she set up Emma Hewlett Floral Design in 2010, And she specialises in hanging floral installations and lighting, assisted by her husband James. With a background in theatre, Emma sidelined into event management in London. Whilst working in the capital, she spent a lot of her spare time visiting art museums and attending flower schools.On moving back to London, during the day she worked for a marketing agency and in the evening, she worked at a theatre. And that’s where she met her husband James. She’d never come across somebody who loved their job so much. And she was really envious, as she didn’t have that in her job at the time. Emma’s always been a creative person and so as her relationship with James progressed, she started to do more floristry outside of her day job. Initially, attending workshops, then working with Sabine Darrall. And she loved working in the world of floristry. When she fell pregnant with her first child, James and Sabine encouraged her to set up her own floristry business. She got in touch with a local magazine and did some photoshoots. And she also got in touch with local venues and built a website. Her driving force was that she wanted to find a job that she loved. And her business has grown organically. She specialises not only in wedding and event floristry, but also installations. For example, hanging chandeliers, flower clouds, oversize mantelpieces, staircases, archways and garlands. James, Emma's husband, who is a freelance production electrician, helps her with the installations and also lighting. James and Emma discuss several of the installations that they've worked on together. She shares the impact of the pandemic on her business, how she cared for her couples, created dried flower kits and a dried wedding flowers package. Listening to this episode, you'll hear how passionate is about working in the wedding and event industry, together with creating large-scale floral installations. I'm sure you'll really enjoy the interview!Show notes are available on the My Small Business & Me website: https://mysmallbusinessandme.com/episode57Flower Photography (iPhone Version) Online Course: https://learn.flowerona.com/flower-photography-iphone-version