Expanding a Bicycle Retailer’s Standard Offering

Send us a textThis episode’s guest is Joe Coppola, a second time podcast guest and owner of Velo Concepts Bicycle Lab and Studio located in Culpeper, Virginia. Started in 2014, the bespoke bicycle retailer strives to be different from all others. Rather than take a one-size-fits-most approach, Velo Concepts’ focus is on helping the rider select a bicycle that fits the unique needs, size, riding style, and aspirations of the cyclist. The store features a state-of-the-art fitting lab, which, co...