Co-Founder of CoveyLink, Greg Link on ”Unleashing Greatness with Neuroscience, SEL, Trust and the 7 Habits”
Neuroscience Meets Social and Emotional Learning - A podcast by Andrea Samadi - Sundays

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Have you ever felt “The Speed of Trust?” It’s the “shortest route to results” (Robert Allen, author of Multiple Streams of Income), and “the one thing that affects everything else you’re doing. It’s a performance multiplier which takes your trajectory upwards, for every activity you engage in, from strategy to execution.” Stephen R. Covey I felt “The Speed of Trust” from the moment I asked our next guest if he would come on the podcast, knowing full well that he hasn’t spoken on a podcast or radio show since around 2014, but I know that “when trust is high, communication is easy, instant and effective.” Watch this interview on YouTube here https://youtu.be/kCRjLyCKE40 On this episode you will learn: ✔︎ Who was behind the marketing strategy that took Stephen Covey’s 7 Habits Book to sell over 40 million copies worldwide (surpassing the popular Think and Grow Rich book) in 40 languages. ✔︎ How exactly did Greg Link come to meet and partner with the late Dr. Stephen Covey and what dots were connected as he looks back over his career now. ✔︎ How “Inspired Action” a term coined by Jack Canfield helped many leaders forge a path where no one had ever been before. ✔︎ What the Covey Organization learned from taking their book to Japan, and how they became the best-selling foreign business book in Japan. ✔︎ How Dr. Covey simplified the 7 Habits, and his vision for this book from the beginning. ✔︎ The challenges that Dr. Covey had as they began their work in the K-12 school market, how they overcame these challenges, and created The Leader in Me program. ✔︎ How they overcame daily obstacles they faced and used the 7 Habits to move forward. ✔︎ How he came up with the idea for the 8th Habit. ✔︎ How Greg’s expertise was recognized in the motivational speaking industry. ✔︎ Why Trust was a trait that was the center of The Speed of Trust, Smart Trust and their new book Trust and Inspire. ✔︎ What advice did Dr. Covey give Greg Link that changed his life, and how can you use this advice today? Welcome back to The Neuroscience Meets Social and Emotional Learning podcast, EPISODE #207, I’m Andrea Samadi, author and educator from Toronto, Canada, now in Arizona, and today’s guest is someone I have mentioned often on this podcast. For returning guests, you’ll be able to figure it out quickly. For those who are new, welcome. This episode is very special to me in many ways—not just with the fact that I consider myself beyond lucky to have had the opportunity to have met some of the world’s most influential people at a time in my life (late 20s) when this influence was important for the direction that I would take, that would land me exactly where I am now, all these years later. While listening to today’s episode, my hope is that this story inspires you in some way, to take action with whatever it is you are working on as I take you on a trip that goes back over 20 years ago, with the lessons learned along the way highlighted, so that you can see how some of the top influencers in the world have faced challenge, had doubts, fears and worries, and even unthinkably difficult life challenges that they all had to overcome, just like you and me. What was unique with this opportunity that I had while working in the motivational speaking industry in the late 1990s, is that I was driven to keep in touch with many of the speakers who came in over the years, (as you can see from this podcast) and this platform allows us all to continue to learn and grow from them with what author Jack Canfield would call Inspired Action (that I’ll cover in a minute). Today’s guest, I know we can all learn from which is why I knew I had to ask him to share his experience on this podcast. If you think back to our final episode of The Think and Grow Rich book study, EPISODE #196[i] that we launched 2022 with, we opened with a quote from Bob Proctor, who said ““You can’t just THINK and GROW RICH, you’ve got to do something with those thoughts” and it reminded me of