How Big Brands Can Leverage NFTs With VaynerNFT President

In this episode we’re excited to welcome Avery Akkineni, President of VaynerNFT. VaynerNFT, a subsidiary of Gary Vaynerchuk’s VaynerX, is helping big brands and talent tastefully leverage NFTs to drive community and business growth. Prior to leading VaynerNFT, Avery oversaw Asia-Pacific for VaynerX and has a long-standing track record of helping brands thrive in the digital landscape. In this episode we cover:- The founding story of VaynerNFT- What is the goal of VaynerNFT? What are the core offerings and types of partners they’re working with?- How do NFTs create a new opportunity to tap into underpriced attention?- What have you seen brands do wrong in entering the space?- What are her favorite brand NFT activations to date? - What advice does she have for brands and marketers that are beginning to evaluate a potential NFT strategy for their business?- And much more!To sign up for the nft now newsletter where we break down the NFT market into actionable insights each week, go to: https://www.nftnow.comTo follow VaynerNFT on Twitter, go here: https://twitter.com/vaynernftTo follow Avery Akkineni on Twitter, go here: https://twitter.com/avery_akkineni Hosted on Acast. See acast.com/privacy for more information.