Outpacing churn: Eddie Reynolds, Union Square Consulting

What is a data-driven GTM strategy in 2024? Many experts believe the answer to reducing customer churn can be found in the data. But in a world where revenue teams are overwhelmed by information, what's the best way to harness data to drive revenue and retain customers? This week on No Nonsense Sales, Tom Boston is joined by the CEO of Union Square Consulting, Eddie Reynolds. Learn more about your ad choices. Visit megaphone.fm/adchoices