Transforming the Music Industry with Wendy Starland

Wendy Starland: Transforming Music with Blockchain and MusicSoulIn this episode of Old Men, New Money, hosts Phil Larmon, Ali Davoudi, and Douglas Borthwick interview Wendy Starland, a renowned singer-songwriter and co-founder of MusicSoul. Wendy discusses her journey from being a Universal recording artist to discovering and developing Lady Gaga. She shares her diverse musical background and influences, including working with artists like Jack White, Sheryl Crow, and Wu-Tang Clan. Wendy delves into the problems in the music industry, such as monetizing music and the challenges artists face today. She introduces MusicSoul, a new music streaming platform she co-founded that aims to create a middle class for musicians by paying artists 70% of streaming and advertising revenues. The platform also integrates social media engagement, blockchain technology, and offers a marketplace. Wendy emphasizes the potential of MusicSoul to revolutionize the music industry by removing financial hurdles for artists and providing brands a new way to connect with consumers.00:00 Introduction and Guest Introduction00:38 Wendy Starland's Musical Journey02:34 Discovering Lady Gaga05:19 Music Industry Insights and Tokenization08:25 Married to Music: A Personal Anecdote13:05 Musical Inspirations and Career Highlights19:47 Impact of Social Media on Music22:25 Advice for Aspiring Artists25:49 Introducing MusicSoul26:45 The Harsh Reality of Music Streaming27:35 Creating a Middle Class for Musicians27:41 How AI Matches Artists with Brands29:41 Advertising Integration in Music Soul30:53 Global Reach and Licensing32:06 Empowering Artists and Consumers35:59 Building a Super App for Music39:42 Challenges and Future Prospects46:33 Engaging Brands and Investors48:06 Conclusion and Contact Information Get full access to Bitcoin, Blockchain & Tokenization at oldmennewmoney.substack.com/subscribe