Earned media attribution technology, PR research, and calculating PR's ROI w/ Cision's Mark Weiner

On Top of PR with Jason Mudd - A podcast by Jason Mudd, Axia Public Relations - Mondays

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Send us a textLearn about earned media attribution technology, quantifying ROI for your PR, and making better business decisions with our guest Mark Weiner. Mark is the chief insights officer at Cision. He is a member of the Arthur Page Society and a board member for the Institute for Public Relations. Guest: Our episode guest is Mark Weiner, the chief insights officer at Cision. He is a member of the Arthur Page Society and a board member for the Institute for Public Relations.Topi...