How celebrity partnerships can help your PR with Celebrity Focus CEO Ric Bachrach

On Top of PR with Jason Mudd - A podcast by Jason Mudd, Axia Public Relations - Mondays

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Send us a textOur episode guest is Ric Bachrach, CEO of Celebrity Focus. His background as an athlete and collegiate coach led to a career as an agent, commercial agent, and vice president of marketing for a major sports agency and a consultant at the other. Five things you’ll learn from this episode: Common misperceptions about working with celebrity talentThe difference between celebrities and influencersHow to protect yourself when approaching a celebrity that isn’t well kn...