Why “storytellers” may not be the best word to describe PR pros with Carnival Cruise Line’s Chris Chiames

On Top of PR with Jason Mudd - A podcast by Jason Mudd, Axia Public Relations - Mondays

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Send us a textLearn why the word “storytellers” can have a negative connotation for PR pros with our guest Chris Chiames of Carnival Cruise Line.Five things you’ll learn from this episode:Why Chris Chiames thinks PR pros shouldn’t be storytellers Why measurement is just one important factor in demonstrating PR effectiveness The value of observation before making suggestionsThe importance of asking “why” as communicatorsHow the travel industry plans to recover from the pandemicQuota...