Blake Howard: Matchstic – The value of design in building better businesses

One More Question - A podcast by Nicework, Ross Drakes

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In Episode #35, Ross sits down with Blake Howard, Creative Director and Cofounder of Matchstic. For nearly 20 years, Blake has focused on helping growing companies level up their brand identity by being radically relevant. He’s led brand launches for over 200 projects, spanning a broad range of clients, from global heavy-hitters to ambitious startups poised for growth. The most notable of which include, Chick-fil-A, Mailchimp, Spanx, International Justice Mission, and the City of Atlanta. Ross and Blake discuss the true value of design in helping companies stand out and grow, what everyone should know before they rebrand, and how companies can benefit from working with local agencies.