Yossi Hasson - Use your values to thrive in a decentralised world

In Episode #9 of OneMoreQuestion Ross speaks to entrepreneur turned venture capitalist, Yossi Hasson, about how a deeper understanding of their brand is helping guide Techstars in a singular direction and how blockchain may affect brand building in the future. Yossi Hasson co-founded SYNAQ, WeThinkCode_, and OnChain Capital. He has built and invested in businesses on multiple continents, and mentored business owners from around the world. Currently Managing Director of Alchemist Blockchain Techstars Accelerator, he works with and invests in founders building the decentralized economy. This episode of One More Question gives insight into how a strong brand can set you apart from competitors offering a similar service, how it can provide a focussed vision to guide your market approach, and how blockchain and open source software may affect branding in the future.