How to use YouTube to boost your website's visibility

In this week's episode of Online Marketing Basics for Busy Website Owners, I make myself accountable for getting my YouTube channel properly started after a few false starts over the past few months.While I'm talking YouTube (and my obsession with it), I also share some useful tips that you can apply to your own YouTube channel to get it seen by more of your ideal customers.If you don't have a YouTube channel, then hopefully by the end of this episode you would have been so swayed by my enthusiasm with the platform that you'll set up a channel for yourself as a way to drive more traffic to your website and get seen online that little bit more by your ideal customers.Timestamps:00:00 - Intro02:07 - YouTube stats to get you thinking05:24 - The second biggest search engine on the internet07:05 - Why I love YouTube and YouTubers11:19 - My first YouTube channel14:28 Why titles and thumbnails matter15:33 - How Casey Neistat uses thumbnails and titles to get attention17:49 - Why keyword research on YouTube matters20:59 - Research, research, research!22:47 Why I need to start a YouTubc channel...like, NOW!23:41 - Using tags to get seen 25:54 - Basic YouTube analytics reports to check27:40 - Why view time matters29:27 - Get started with anything, literally anything and test what your audience like30:54 - Consistency matters with YouTube35:16 - My videos sucked when I started - everyone goes through it!36:15 - Please come and subscribe to my YouTube channel herelinks mentioned in this episode:Our most viewed video from my old travel vlog: https://www.youtube.com/watch?v=_i8PmJs1nagCasey Neistat: https://www.youtube.com/user/caseyneistatGary Vaynerchuk's first ever YouTube video: https://www.youtube.com/watch?v=5Vo0nykupIoVid IQ: https://vidiq.com/ Start a YouTube Channel: https://www.youtube.com/results?search_query=start+a+youtube+channel+2021+ Please subscribe to my YouTube Channel here: https://www.youtube.com/channel/UCnFV5VakqktVHZNoFD41yEA