#51: Putting More “You” in Your Business—A Guide to Building Brand Personality

When you have great content, really smart offers, and you are still not getting the traction your brand deserves, what you may be missing is personality. People respect someone who works really hard. But they love someone whom they feel is real and they can connect with. Today’s episode is all about making that authentic connection with your audience by infusing your brand with personality--your personality.