Episode 073 - Yanick Déry and the #IAMOOH Movement

OOH Insider: Navigating DOOH/OOH for brands and publishers - A podcast by Tim Rowe

Categories:

Business

Have feedback or a question? Text us!We are joined this week by Yanick Déry! Yanick is an artist-photographer of #IAMOOH. He hops on with us to discuss his intention behind the #IAMOOH campaign.The #IAMOOH campaign is duel purposed as a billboard advertisement and an art exhibition. The goal is to give local businesses greater visibility through Modern Art Installations with a Human, Objective Eye.Takeaways Infusing art and advertisement into a billboard creates a canvas for online expre...