Episode 082 - Interview w/ "The Billboard Boys" Producer Frank Petka

OOH Insider: Navigating DOOH/OOH for brands and publishers - A podcast by Tim Rowe

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Have feedback or a question? Text us!During the 1980s recession, unemployment and mortgage rates were at a high. Billboard Boys, directed by Pat Taggart, is a documentary based on the radio contest turned international phenomenon in Allentown, PA. Three men were selected to live and outlast each other on a billboard in the hopes of winning a mobile home.On this episode of OOH Insider, Frank Petka, Producer of Billboard Boys, shares the story of three men’s determination to earn a home by livi...