Reimaging Mobile Ads and Utilizing the Rideshare Market w/ Craig Cook, CEO and co-founder of mobilads

OOH Insider: Navigating DOOH/OOH for brands and publishers - A podcast by Tim Rowe

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Have feedback or a question? Text us!In this episode of OOH Insider, Craig Cook, CEO, and Co-Founder of Mobilads, discusses the genesis of his platform and analyzing ROI on wrapped rideshare advertisement audiences.Mobilads is a data-driven advertising platform that utilizes wrapped rideshare vehicles as mobile billboards. They connect device id data to digital analytics to prove return on investment.Takeaways Establishing third-party credibility is the secret sauce to earning trust with...