Ep.20 - How to build a content marketing strategy around a template gallery with Christopher Schreiber Head Of Marketing, Qwilr

Meet Christopher Schreiber, Head of Marketing at Qwilr. Their SaaS product helps you create design-perfect proposals, quotes, client updates, and more. He shared insights on how to: - Tackle the marketing challenges of new category creation - Find and meet your audiences where they are - and then bridge the gap - Educate your audience on different & interconnected use cases for the product - Create a pillar-cluster content strategy around a template library - Invest in research-based content to attract organic backlinks Tune in to hear more!