Protect and Grow Your Business with Cybersecurity Expert Curphy Smith
Paris Talks Marketing - A podcast by Hop Online - Thursdays
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In this episode Paris hosts Curphy Smith, the Business Development Manager at Century Solutions Group. Curphy has a rich background in managed services and understands the evolving cyber threat landscape. In this conversation, Curphy provides listeners with a roadmap to safeguard businesses. He also shows how to utilize cybersecurity as a catalyst for brand growth. Tune in to know how to enhance your brand's resilience against cyber threats while driving growth. 00:00 Introduction 02:13 -AI in Cybersecurity and Marketing 07:12- Lead Generation Strategies 13:11- How Fear Influences Cybersecurity Sales 18:22- AI-Driven Cybersecurity Solutions 21:10- The Human Element in Cybersecurity 26:11- Marketing Hooks and Conversion Funnels 38:01 -The Role of Social Engineering Training 39:21 -Balancing AI and Genuine Content (39:21) 48:00 -Conclusion Connect with Us: 1. Curphy Smith 2. Paris Childress