Gamifying Education with Interactive Learning | Kari Johnson from Boom Learning

In this episode of Pathmonk Presents, we're joined by Kari Johnson, Marketing Director of Boom Learning.  Kari introduces us to Boom Cards, an innovative educational tool that transforms repetitive practice activities into engaging, interactive games. She explains how Boom Learning serves various users, from teachers and parents to administrators and students, by providing a platform that combines fun with rich data analytics. Kari discusses their unique publisher program, customer acquisition strategies, and the upcoming launch of Boom Passport.  She also shares insights on lead generation, content marketing, and the importance of building a community of superfans. This episode offers valuable tips for edtech marketers and educators alike.