S2E23 - Sammie Ellard-King - Earning consistent 20% returns in the market

Payback Time Podcast Payback Time is a podcast for investors. The goal of this podcast is to help make investing approachable and easy to understand. We will interview beginner and experienced investors and ask them to share stories on how they got started, what challenges they faced, what mistakes they made, and what strategy works for them today. The overall objective is to provide you with a roadmap that helps you become a better investor. Sammie Ellard-King My next guest started investing in ETFs and, as he gained confidence, began investing in individual stocks. Over the last 8 years, his returns have outperformed the market, generating on average 20% per year. In this episode, he shares what he looks for in the financials, what he looks for in businesses, some of his top-performing stocks, and how many stocks he holds in his portfolio. Please welcome Sammie Ellard-King key timecodes (01:02) - Background history (02:06) - His hospitality business model (03:26) - Deeper into his hospitality business (08:19) - The courses, shop, and marketing at his website (10:16) - His Investing journey. (11:53) - The capital he started investing with. (13:08) - His investment strategy (14:47) - The use of the 4M analysis in his strategy (16:07) - How this strategy relates to the TYKR philosophy (18:40) - Deeper into his recent approach with tech stocks (23:18) - What stocks does he hold? (26:05) - His focus on the business model to evaluate the stocks (28:16) - Deeper into how TYKR works and is similar to his vision (32:33) - Analyzing together and commenting about the stocks he owns (34:46) - "When the market goes up we make money, but when the market goes down we get rich!" (36:25) - His returns in 2020 (41:09) - Guest contacts