Becoming a Brand Master with Ruben Alvarez

The Elevate Media Podcast - A podcast by Chris Anderson - Mondays

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Send us a textRuben Alvarez has become the go-to expert for creating a brand.His main message is "Sales will bring you money, but brand will bring you legacy."When you create a brand, you give yourself freedom. You no longer need to worry about losing customers, pricing discounts, and other minimal issues.The brand is not for you. It is for your business, your customers, and your employees. They need to see you win.A well-put-together brand will tell your story without you ever opening your m...