12: Solutions VS Deliverables with Cross-Disciplinary Teams (ft. Jeff Gothelf)

George and Jeff discuss the importance of generating evidence in support of small, cross-disciplinary teams to move your company in the right direction. Plus, the rewards of creating a culture based around learning, not just deliverables. Option 5 is brought to you by CremaCrema is a digital product agency that works with partners from top innovative brands to funded startups. Our team of creative thinkers and doers simplify the complex to discover the right solutions faster.   This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peopleofproduct.us