Actionable Marketing Psychology Concepts for Paid Social Media Buyers

When you're media buying long enough, you learn the limit of media buying hacks and the importance of creative, copy, angle, offers, and overall marketing psychology. This episode outlines 5-6 extremely powerful marketing concepts that can instantly make your creative, copy, angles, and all marketing more successful. We've tried hundreds of concepts and the concepts we explain in this podcast are some of the most actionable, easy to put into your daily workflow as a paid social media buyer. These concepts have been used for over 100 years by greats like David Ogilvy, Eugene Schwartz, Claude Hopkins and more. We discuss topics such as positioning, benefits vs. features, dramatization, creative/copywriting formulas, and more.  Follow us on Twitter: https://twitter.com/PerformanceMtkg Andrew Soria, Performance Creative Manager: https://twitter.com/together_001 Akaash Joshi, Head of Growth: https://twitter.com/scaleegod Eric Philippou, AKA Captain CAC Sparrow: https://twitter.com/eric_philippou Nick Poole, Head of Growth: https://www.linkedin.com/in/nicholas-poole-827b62177/ Raj, the Godfather: https://twitter.com/ratnaraj007